HONOR tops smartphone market in China, sets sights on Philippines for 2024

In the latest reports from Canalys, IDC Worldwide Quarterly Mobile Phone Tracker, and Counterpoint’s Market Pulse Service for the third quarter of 2023, HONOR has emerged as the clear leader in the Chinese smartphone market, securing the top position in all three reports.

Despite a subsequent decline in the Chinese smartphone market, HONOR achieved remarkable annual growth rates of 1.8%, 1.1%, and -1% in the IDC, Counterpoint, and Canalys reports, respectively. This impressive performance set HONOR apart from other brands. Meanwhile, in terms of market share, HONOR has established itself as the number one smartphone brand, with 19.3% according to IDC, 18.3% as per Counterpoint, and 18% based on Canalys data, surpassing the second-ranked brand in both reports by 16-17%.

HONOR also dominated the foldable smartphone market. HONOR Magic V2, recognized by IDC and Counterpoint, emerged as the top choice among all foldable models in China, reinforcing the brand’s leadership in the smartphone industry.

HONOR Philippines Aims to Replicate Success

HONOR Philippines is poised to replicate its success in the local market. To explore the extensive range of HONOR devices in the Philippines, consumers can visit an Experience or Partner store nearby or shop online through platforms such as Lazada, Shopee, and TikTok Shop.

HONOR Philippines’ Vice President, Stephen Cheng, expressed his enthusiasm about the brand’s success and the potential for future growth in the Philippines. He stated, “This success gives us more confidence here in the Philippines to do even better and achieve greater heights sooner than later. We are very young, but you know what they say, the youngest is the most aggressive, so better watch out for HONOR Philippines, especially in 2024.”

What can you say? Do you think HONOR can also dominate the Philippine smartphone market?

Let us know what you think in the comment section!